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ISO 10002 Customer Satisfaction, Complaints Handling

Manage customer complaints effectively and you'll have more chance of meeting their expectations as well. And you can quickly turn customer complaints into customer satisfaction instead - especially when you view complaints as an opportunity to improve what you do and how you do it. ISO 10002 can help you to achieve this whatever the size or nature of your business. The customer complaints management system is a basic but essential requirement for any business -especially businesses that want to become and remain successful

What is ISO 10002 Customer Satisfaction. Complaints Handling?

Customers expect more and more from the service you provide. And your competitors are working harder to meet these expectations. You can too with ISO 10002, the international standard for customer satisfaction. It provides you with guidelines for putting in place your own complaints management system -helping you to identify complaints, their cause and how to eliminate them. ISO 10002 will also allow you to identify areas in your business where you can improve and eventually remove the cause of complaints. The standard outlines management controls and processes that help you to handle customer complaints more effectively and efficiently - making sure that more customers are satisfied with the service you provide. .

What are the benefits of customer complaint management?

  • Achieve operational efficiency to identify trends and causes of complaints
  • Resolve more complaints by adopting a more customer-focused approach
  • Engage staff with new customer service training opportunities
  • Integrate ISO 10002 with ISO 9001 to improve overall efficiency
  • Monitor and continually improve your complaints handling process.
  • Customer dissatisfaction can damage your business. According to recent research, an average of 25 out of 26 unhappy anonymous customers will subsequently drive away 1,560 of their friends from your business. Smart management will find ways to differentiate themselves from competitors, define customer service standards, and deliver an effective complaint handing system for their customers

    Complaint management is challenging as there is not always a concrete solution to the problem. Success depends on how well you understand the complaint, how it is handled and if the customer is happy with the solution offered. A new release of ISO 10002 for Quality Management: Customer Satisfaction - Guideline for Complaint Handling in Organisations is an excellent customer service certificate and acts as a 'true-to-life' manual designed expressly for this purpose.

    A complaint is an expression of dissatisfaction made to an organization, related to its products, or the complaints handling process itself, where a response or resolution is explicitly or implicitly expected." Definition from ISO 10002. ISO 10002 is relevant to any organization that wishes to exceed customer expectations, a basic requirement for businesses of all types and sizes, whether theyre in the private, public or voluntary sectors.

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